Heifer for the Holidays
Posted on December 16, 2010 by Cause Effect Agency
Once again, Mary Steenburgen and Ted Danson have come through during Heifer International’s critical holiday fundraising period. Mary wrote a terrific guest post on her family’s holiday giving traditions, featured on the front page of the Huffington Post. Ted and Mary appeared together on CBS’s The Talk, where they made a special gift to the show’s hosts, and Ted got a chance to show off his cow milking skills on live TV…
Then Mary joined a host of Heifer supporters all tweeting a link to Heifer’ online catalog: #HeiferGifts. (And while we are speaking of gifts, did we mention that Mary and daughter Lilly McDowell donate proceeds from their small and stylish candle business to Heifer? Check out their wonderful soy-based candles here.)
It was a season of firsts for Cause Effect Agency, our first time placing a featured Huffington Post blog, the first time Heifer appeared on The Talk, our first mass Twitter campaign, and best of all, the first time a producer and supporter were game for actually milking the cow…!
Thank you Mary and Ted for showing so many of us a way to make the holidays mean more.